Founder – Book a workshop
She started her entrepreneurial journey at the age of 17 and a half when she launched a promotion company called Fitoor Inc. She ran the company successfully for 6 years and helped more than 55 brands and individuals reach their true brand potential. She also created an event brand called Cafe Crawl to encourage brand activations through socio-cultural events in smaller cities. Over three seasons, it was able to reach out to more than 10,000 students/ young professionals and help activate 20 different brands. She has always been passionate about learning and teaching and hence in 2018, joined her family business (Wisdom High International Group of Schools in Nashik) as a trustee. She was able to build learning programs that helped children connect with the real world and have fun learning. She wanted to facilitate learning for all ages in the city and hence started a Learning centre for ages 0-65 in Nashik in 2019, called WHIS After Hours. It has more than 500 students of all ages, learning different things under one roof. They conduct more than 60 classes, 6 courses, 100+ workshops and community events. They also host Nashik’s biggest family fest, Treat Street (trademarked), housing more than 6000+ attendees. She also became the organiser for TEDxSereneMeadows in 2019, which is North Maharashtra’s biggest and the most reputed TEDx. In the year 2021, she organised India’s first-ever TEDx to be hosted on a virtual reality communications platform. She founded Book A Workshop in June 2020, India’s fastest growing edutainment platform that hosts learning experiences driven by experts and celebrities. They have been able to garner 15,000 learners from 175 cities across 35 countries within a span of 8 months.
Q. Opportunities for women in your sector today.
I belong to the education sector. Whether it be ed-tech, formal education, I’ve been a part of it all. From my personal experience, I would say that there is so much opportunity for women in this sector. Women are biologically programmed to be more empathetic, nurturing, have an eye for detail and have very strong instincts. These are all pre-programmed in a woman which makes us more than right for the job. The right programming, research and drive can really help a woman succeed by leaps and bounds in this sector.
Q. Your mantra for being strong and inspiring women in business.
I’ve two mantras that I live by:
Always be open to learning anything and everything. No learning goes waste, it will help you in some way or the other and give you a much wider perspective of the world around you.
Ask the right questions. We are always told to ask questions but no one teaches us how to frame them correctly. Only the right questions can lead you to the right answers!
These mantras along with the drive and passion can help you succeed in any field or sector.
Q. If you would like to share any contribution of yours which inspired fellow women in business.
My mother has certainly inspired me to be the woman I am today. She never let me know the fear of failure. I’m not sure if I have inspired women or not but I certainly am inspired by her and everything that she has achieved. She has always motivated me to create my path and supported me on it. She is as fearless as one can be and that’s all I’ve seen and witnessed growing up.
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